Frequently asked questions

We work with SMEs and growing brands in Colombia and Latin America: healthcare, food, industry, professional services, e-commerce and personal brands. From our base in Bucaramanga we support projects across the country and abroad — fully remote when the client prefers.

The profile that suits us best: businesses that already sell and want to grow with clarity, not improvisation.

Six named systems, each with a clear scope:

• Identity® — brand identity systems (Origen®, Sistema® and Evolución® paths).
• Launch® — web design and development: corporate website or e-commerce.
• Care® — web maintenance and evolution memberships (Essential®, Growth®, Commerce®).
• Engage® — editorial strategy, content, publishing and community (Presencia® and Cultura®).
• Impulse® — strategy, management and compliance: SG-SST (Occupational Health and Safety), GMP (BPM), quality and strategic redirection.
• Intelligence® — automation and AI applied to the business.

With the Andez System®: diagnosis → strategy → design → implementation → measurement → evolution. Each phase has defined deliverables, and you always know where the project stands.

We always start with a free diagnosis: within 48 hours we tell you what you need — and what you don’t.

It depends on the system and the scope, and we define it after the diagnosis — never before, because quoting without understanding is guessing. What you can count on: a proposal with a fixed scope, no hidden costs and no fine print.

There are two ways to work with us: fixed projects (Identity®, Launch®) and monthly memberships (Care®, and Engage®’s Presencia® and Cultura®) that you can adjust as your needs change.

A brand identity usually takes 3 to 6 weeks depending on the path. A corporate website, 4 to 8 weeks; an e-commerce store, a bit longer depending on catalog and integrations. Memberships (Care®, Engage®, Intelligence®) run month to month with ongoing deliveries.

In the diagnosis we give you a real timeline — and we meet it, because the process is systematized.

Fifteen minutes. Book a call or message us on WhatsApp, tell us what you want to improve first (website, brand, social media, processes or automation) and we run the free diagnosis. The result is a clear plan with scope, timeline and investment.

Yes — seriously. We work with technologies from Anthropic and OpenAI when they are right for the project, and we build automations with n8n and Make: 24/7 support agents, lead workflows, automated reports and more (that’s Intelligence®).

AI speeds up production and analysis; strategy and judgment remain human. Your brand is never left in the hands of a template.

Your website doesn’t maintain itself — that’s what Care® is for: a monthly membership for maintenance, performance, technical SEO and continuous optimization. Every Launch® project includes 30 days of post-launch support, and from there you can move to the membership you need.

Yes. Each system has specific paths and plans: you can start with Origen® if you just need to launch with clarity, with Presencia® if you just need consistency on your channels, or with Essential® if you just need your website looked after. And if your case doesn’t fit exactly, we put together a custom system.

Everything we do can be measured: GA4 and events set up from day one, live dashboards, monthly reports with a clear read — what happened, why and what comes next. We don’t deliver vanity metrics: we deliver data you can make decisions with.

Of course. Our base is in Bucaramanga, Colombia (7.1193° N · 73.1227° W — we like saying it), but we work with clients across the country and abroad. Meetings happen over video call, deliverables live in the cloud and communication is direct via WhatsApp and email.

Because we don’t sell hours or “agency services”: we sell productized systems, with a name, a scope and defined deliverables. When something has its own name, it can be explained, repeated and guaranteed. That’s how we work — and how we design our clients’ brands, too.